Kelly Pollhammer | Digital Strategist

I’m passionate about working with awesome people to create and manage websites, apps, and content that people actually use and enjoy.

My work Experiences I’ve created

My Skills How I solve problems

About Me The basics

Contact Info Let’s chat

My Work

Chemours

Content Strategy / Website Build / Taxonomy / User Experience

Walden University

Website Build / Content Strategy / Lead Generation Microsite

M Health Fairview

User Experience / Website Redesign / User Research

My Skills

Listening

Requirement Gathering

I proactively engage stakeholders, and conduct thorough user & market research to ensure that goals are achieved and requirements are met.

Organizing

Timelines and Deliverables

I stay on track and on target by facilitating comprehensive scoping and planning activities with all team members before and throughout projects.

Communicating

Teammates, Clients, and Vendors

Understanding and catering to each person’s preferred communication styles helps me build relationships with clients, team members, and stakeholders.

Building

Content, IA, and UX

I aim to improve user experience on the front-end and creates efficiencies for content managers on the back-end by building framework for web content.

Analyzing

Performance Reporting

Digging into website analytics and user data allows me to find user bottlenecks, report on performance, and uncover new opportunities.

Writing

From Tweets to Tech Specs

Knowing what the consumer wants—and what it takes to create that experience—allows me to write anything from a blog post or microcopy to UI specs.

About Me

My Story

Kelly Pollhammer headshot Growing up in Westminster, MD I always wanted to work in the “big city” of Baltimore. After all, there’s nothing better than a crab feast in the summer, O’s gam on in the background, a fresh-squeezed Orange Crush to drink, topped off with an Egg Custard snowball for dessert.

I now live and work in Baltimore, making time to travel somewhere new each year, and am on a never-ending quest to find the coolest and cuddliest hypo-allergenic dog to adopt.

Why Digital Strategy?

In 2014 I had this “ah-ha!” moment that I’ll never forget. I realized that by putting just a bit of structure to some cluttered, lackluster content, to elevate a theme and provide some direction, that I could actually influence and improve a user’s website experience.

One thing led to another and I now have over 6 years of experience creating and optimizing complete digital experiences.

Contact me if you’d like to hear about my work, or if you think that together we could make the web a better place.

Hi, I'm Kelly

Digital Strategist